Announcing the Launch of Personalized Site Search for eCommerce on DID.ie

We’re delighted to announce our new deal with DID Electrical to launch our personalized site search on their e-commerce website, which is the leading online electronics portal in Ireland.

DID’s eCommerce Manager, Darren Hardiman, had the following to say about the launch:

The Launch of this personalized search service is an integral part of the DID.ie strategy to optimize the user experience and to ensure we deliver the right product to each user in each visit to the DID online store. This service will also enable us to learn the intent of each shopper and to understand the products we need to carry to satisfy their neeeds. HeyStaks achieves that all – deploying the HeyStaks solution is like having a new website – there is just no comparison to what we had before.

Our CEO here at HeyStaks, Maurice Coyle, said:

“DID.ie sees the delivery of a highly personalized onsite search experience as an essential step in strengthening its position and brand value in the extremely competitive online electronics marketplace. The new personalized site search powered by HeyStaks’ technology offers DID.ie shoppers the right items and a relevant shopping experience based on what we learn about them. Our unique engine uses intent analytics and collaborative-based recommendations to increase relevance by 40% over any other personalization technology.

Read the press release here.



Website Analytics for E-commerce – 2014 Study Results

In December 2014, we conducted a study to discover the ways in which e-commerce professionals use analytics on their websites. We also wanted to hear their opinions on what’s working and what’s not with the analytics solutions that they use.

Respondents

We received 30 responses to our survey over a three week period before Christmas.

Company Desciption and Size

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Using HeyStaks to improve Magento Search

This is a guest post from Gerard Keohane, CEO of StudioForty9, an e-commerce development agency and a HeyStaks partner.
HeyStaks Site Search for Magento

When a potential customer uses on-site search on an ecommerce site they are up to 5 times more likely to convert to a sale…

…as long as they find what they’re looking for.

Do you have confidence in the search functionality on your site? Do your customers always find what they’re looking for quickly and easily? Or do you think that your search results are letting you down and damaging your bottom line, because – let’s face it – out-of-the-box search in Magento sucks, and many of the third party modules don’t make a whole lot of difference.

This is what I had on my mind during Web Summit 2013 when I met Lorcan Jordan of HeyStaks and he told be about how HeyStaks combines best-in-breed search functionality built on a technology designed to learn, so that a user’s search results will keep getting better.

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