HeyStaks' unique model of individual and community preference drives a variety of applications

HeyStaks harnesses search intent and understands individual and community preferences. Our patented collaborative search analytics platform takes in search activities and context information to build its preference model. This intent-rich preference information can be output and used in a variety of contexts as described below.

Unlike other technologies that attempt to personalize the experience of users, HeyStaks requires no additional input or effort from users. Nor does it need to understand the meaning of the underlying content but rather analyzes behavioral traits of users as they search. The result is an improved ability to target very customized, relevant recommendations that change dynamically with users' own interests and environment.