MOBILE ADVERTISING
Identify Audiences that have strong Intent
The HeyStaks Retina Platform analyses web usage data to identify subscriber intent and preferences. This enables the creation of laser targeted audience segments which Retina optimises using proprietary machine learning algorithms.
- Automatic audience optimisation driven by machine learning
- Supercharge conversion rates by targeting the right people with the right ads at the right time
- Enhance your reputation for privacy protection with a solution that adheres to the toughest international data laws
BIG DATA
Precise Subscriber Segmentation
The HeyStaks Retina Platform delivers interest, demographic or consumption based segments, which enables highly personalised campaigns and enlightened business decisions.
- Fuels 'Segment of One' marketing, through deep understanding of individual preferences
- Subscriber segments can be created in realtime, to respond to changing sales and marketing goals
- AI Marketing delivers new upsell and cross sell opportunities for mobile operators
HeyStaks Retina Platform
Our patented platform uses sophisticated machine learning, natural language processing and semantic analysis techniques to generate real-time customer insights at massive scale.
