Free Guide to Web Summit 2014, Dublin

Attending Web Summit 2015? Our Free Guide to Web Summit 2015 has been released! Update – November 3rd: The latest version contains an full, updated printable version of the Web Summit Schedule for all three days. The Web Summit 2014 is fast approaching, and it will be even bigger than ever before. Taking place over three days…


Benefits of HeyStaks Intentional Advertising

HeyStaks Collaborative Search Analytics builds audience segments from the intent-rich search activity of their subscribers. HeyStaks employs collaborative search analytics to analyze unstructured search activity to build community models of ‘audience intent’ while HeyStaks’ reputation algorithms validate these models to ensure audience segments are of the highest market value. HeyStaks’ open platform allows marketers to activate audience segments in real time to drive…


Whitepaper: Towards the Reputation Web

Since the dawn of the Internet we have used ratings as a proxy for reputation to guide our activities; buyer and seller ratings, for example, have been crucial to the success of eBay and similar online markets. But as the web has become more social, shifting the emphasis from pages to people, we will see…


Benefits of HeyStaks for eCommerce

eCommerce websites are driven by search. But consumers often find it difficult to find the products they are looking for. According to a Forbes “e-Retail Review”, 10% of the products in an online site attract 75% of page views. This means a huge number of products are effectively hidden from potential customers. With HeyStaks collaborative…


Benefits of HeyStaks for eLearning Vendors

Learning is now a user-driven, collaborative and social experience. In today’s social network era, users want to connect with other students and with subject-matter experts in order to improve their learning outcomes. And in today’s knowledge economy, enterprises need to maximize the engagement of their staff with learning content to increase competitive advantage. Collaboration is a key eLearning requirement. This downloadable paper…


Whitepaper – Mobile, Social Search: A Case Study

  We are living in a discovery economy where access to the right information at the right time can make the difference between success and failure. The ability to use modern information discovery tools such as search engines, social media, and related services is an important skill for us all to master, particularly on mobile devices where new tradeoffs exist when it comes to searching…